Creative Round Robin

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Overview

Subject area

MCA

Catalog Number

B2054

Course Title

Creative Round Robin

Description

This elective immerses Creative Track students in real-world agency life by developing campaign concepts across different media under the guidance of select creative teams currently working at high-level agencies. Overseen by a BIC faculty member, students will have the opportunity to visit five different firms and expose themselves to their distinctive ways of approaching a brief. Based on strategic thinking, students will create a number of campaign concepts that unite “art & copy” with an eye towards further development and inclusion in a spec book – or pre-professional portfolio.

Academic Career

Graduate

Liberal Arts

No

Credits

Minimum Units

3

Maximum Units

3

Academic Progress Units

3

Repeat For Credit

No

Components

Name

Lecture

Hours

3

Course Schedule